“Peranan Consumer Collectives : Brand Communities, Counter Cultures, Resistance Grouping, Shared Lifestyles Terhadap Loyalitas Suatu Produk Dan Jasa”. JIMEK : Jurnal Ilmiah Mahasiswa Ekonomi, vol. 5, no. 1, July 2022, pp. 15-27, https://doi.org/10.30737/jimek.v5i1.1989.