Trust in the Digital Era: Analysis of the Influence of Reputation and e-WOM on Fashion Purchasing Decisions on Shopee. RISK : Jurnal Riset Bisnis dan Ekonomi, [S. l.], v. 6, n. 1, p. 24–38, 2025. DOI: 10.30737/risk.v6i1.6353. Disponível em: https://ojs.unik-kediri.ac.id/index.php/risk/article/view/6353. Acesso em: 6 dec. 2025.