The Impact of Lifestyle, Social Media, and Hedonic Shopping Motivation on Gen Z’s Consumer Behavior: The Mediating Role of Emotional Shopping. RISK : Jurnal Riset Bisnis dan Ekonomi, [S. l.], v. 6, n. 1, p. 52–65, 2025. DOI: 10.30737/risk.v6i1.6355. Disponível em: https://ojs.unik-kediri.ac.id/index.php/risk/article/view/6355. Acesso em: 6 dec. 2025.