Gustiawan, Wahyu Dede, Sudarmiatin Sudarmiatin, and Wening Patmi Rahayu. 2024. “Understanding Consumer Decisions: Factors Influencing Men’s Choice of Premium Barbershops in Kediri City"”. RISK : Jurnal Riset Bisnis Dan Ekonomi 5 (2):14-20. https://doi.org/10.30737/risk.v5i2.6271.