Yanovi, Ana, Brawijaya University, Indonesia
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JIMEK : Jurnal Ilmiah Mahasiswa Ekonomi Vol. 5 No. 1 (2022): JIMEK VOLUME 5 NO 1 2022 (JULI) - Articles
Peranan Consumer Collectives : Brand Communities, Counter Cultures, Resistance Grouping, Shared Lifestyles Terhadap Loyalitas Suatu Produk dan Jasa
Abstract PDF Peranan Consumer Collectives : Brand Communities, Counter Cultures, Resistance Grouping, Shared Lifestyles Terhadap Loyalitas Suatu Produk dan Jasa